President, Robert J. Achermann, JD – A well-known and respected advocate, Bob has worked in government relations and association management for nearly 40 years. A founding partner of Advocacy and Management Group, under his guidance, AMG continues to grow in its breadth and expertise. From Washington, DC to Sacramento, he has represented a variety of trade, industry and professional associations as well as individual corporations. He has extensive legislative experience, working with elected officials, state and federal agencies, and private industry, tackling difficult policy issues in the areas of healthcare, occupational licensing and regulation, business taxes and regulation. Bob assists our clients in navigating the state budget process and other state government funding issues. He has also led numerous association clients and provides them with unmatched executive expertise and guidance. Bob received a Bachelor of Arts degree in Government from California State University, Sacramento, and his Juris Doctor from the McGeorge School of Law. He is a member of the California Bar Association.
Vice President, Client Relations, Kim Andosca – Kim is a results-oriented team leader with substantial experience in operations management, membership marketing, project management and publishing. She has more than 30 years’ professional experience in senior nonprofit management positions, both statewide and nationally. Among her leadership accomplishments, she is experienced in nonprofit financial analysis and budget preparation. She continually manages the critical organizational and strategic components of many project management assignments and administrative challenges facing her client associations. Kim’s longevity in the nonprofit arena has permitted her to develop a true understanding of every aspect of nonprofit work. She is a recognized authority and qualified expert in nonprofit organization development and management. Kim is a member of the California Society of Association Executives and the American Society of Association Executives.
Vice President, Operations, Gloria Peterson – Gloria’s association management career spans two decades. She has managed all aspects of client association relations and has extensive executive leadership and operational experience. She has managed a variety of associations including 501c6 and 501c3 organizations. Gloria provides executive leadership, acts as liaison with outside resources, manages professional alliances and oversees project management with an emphasis on communications, social media campaigns, print publications, website redesign, professional development projects, and membership development. She also has experience in working with government agencies for healthcare reimbursement, licensing and California sales tax issues. She is a member of the California Society of Association Executives and the American Society of Association Executives.
Vice President, Dave Butler – Dave joined AMG in July 2015 as a Vice President. He previously served nine years as CEO of Sacramento Metro Chamber-affiliated NextEd, a not-for-profit organization that works to develop employer education partnerships serving the six-county Sacramento region. Prior to NextEd, he served as the Sacramento Metro Chamber’s Senior Vice President for Public Policy and Advocacy and as legislative staff for State Senators Tim Leslie and Cathie Wright. He currently serves on the Rocklin City Council, to which he was elected in November 2012. He received a Bachelor of Arts degree in Political Science from UCLA in 1983.
Senior Account Executive, Jon Walters – Jon leads the operations team for AMG’s largest client. His results-based experience brings more than 25 years of customer service, technical support, operations, knowledge management and process improvement skills to the table. Jon has worked as a consultant, team-member and executive in the software, medical hardware, education, recycling, legal and aerospace industries and he formerly directed one of the first electronics recycling non-profits in California. Prior to joining AMG Jon built a thriving service and support operation from the ground up, serving over 16,000 law firms across the nation. He earned his Six Sigma green belt in 2008, is certified in the Net Promoter Score methodology, and still entertains his hobby as a skilled magician. Jon’s extensive experience in operations and team leadership allow him to continuously increase the effectiveness and efficiency of a thriving and growing group of skilled and diverse specialists. His natural talents include communications, customer advocacy, problem resolution and project management.
Accounting and Payroll/Benefits Manager, Nito Goolan – Nito is the payroll and benefits manager and is one of the senior accounting mangers at AMG. She has over 15 years of experience in trust account and non-profit accounting and more than 25 years of accounting experience. She has functioned in the capacity of Vice President of Finance and Controller managing a staff of 14 and multiple branch locations throughout the State of California and Arizona.
Accounting Manager, Denise King – Denise joined AMG in June of 2017 and brings over 36 years of accounting experience from various organizations. She is responsible for maintaining clients’ accounting records, financial statements and annual budgets while preparing quarterly reports for board of directors meetings. Denise also has a degree in business administration.
Deputy Executive Director, Matt Peralta – Matt joined AMG in 2015 and serves as the Deputy Executive Director for four of AMG’s clients. In his role, he is responsible for overseeing AMG’s membership, communications, events, and accounting staff to ensure our clients strategic goals are met in accordance with the vision of the volunteer leadership. An active member in the association community, Matt is a member of the California Society Association of Executives’ Communications Committee and formerly served as the Sponsorship Chair for the Sacramento Public Relations Association. Prior to joining AMG, he worked in the California Legislature as a legislative and communications consultant, specializing in writing and media relations. Matt graduated Magna Cum Laude from the University of California, Santa Barbara with a degree in Political Science.
Manager, Communications, Publications and IT, Ryan King – A staff member since 2011, Ryan is AMG’s on-site IT manager. He brings knowledge developed over 13 years working in IT support. His expertise spans the computer, nonprofit and retail industries, allowing him to quickly identify and solve our clients’ complex technical problems. Ryan also works to ensure that clients’ membership, financial, and other data are stored securely both on- and off-site.
Creative Writer and Publications Manager, Katelyn Peyser – Kate joined AMG in May of 2016 and serves as the Creative Writer and Publications Manager. She is responsible for writing press releases, op-eds, talking points, and fact sheets, while managing and editing our clients’ publications. Before joining AMG, she worked in the California Legislature as a Communications Consultant, specializing in writing and developing strategic messaging for policy proposals. Kate graduated from Sacramento State University in 2014 with a Bachelor of Arts in Public Relations.
Meeting and Events Manager, Rachel Hickerson, CMP – Rachel joined AMG with over 12 years of association conference and meeting management experience, working with the California Cattlemen’s Association and California Veterinary Medical Association. Earlier in her career she also held the position of Executive Director of the Shasta County Farm Bureau. Her areas of focus revolve around overall execution of meetings and conferences, contract negotiation, tradeshow management, and speaker and sponsor procurement. Ms. Hickerson also spent over six years as a Convention Services Manager at the Sheraton Grand Sacramento, where she was responsible for the overall management of several of the hotel’s largest and most high-profile organizations and guests.
Meeting and Event Manager, Felicia Price, CMP – Felicia Price, CMP brings over 25 years of association meeting and event management experience, previously working for the California Physical Therapy Association and LeadingAge California as Director of Meetings and Events. She brings with her a vast array of knowledge in managing and executing event logistics, tradeshows and continuing education programs. Felicia holds a Certificate in Meeting Planning from California State University, Sacramento and earned her Certified Meeting Professional (CMP) designation from the Events Industry Council. She is an active member of Meeting Professionals International Sacramento/Sierra Nevada Chapter and currently serves on the Board of Directors.
Meeting & Events Manager, Becky McGuire – Becky joined AMG with over 30 years of experience and knowledge in the meetings management industry. The past ten years she spent planning conventions for up to 3,500 attendees and managing over 250 workshops. Becky served as chair-person for countless high-profile industry events, culminating in her award of Meeting Professionals International Sacramento Sierra Nevada 2010-2011 Chapter Leader Award, of the 2001 Supplier of the Year for the California Society of Association of Executives.
Events, Exhibit & Sponsorship Management, Nicole Agnone – Nicole joined AMG in 2018 with over 15 years of management experience in operations and client relations. As the former Executive Director she brings experience in non-profit association management. As a Business Analyst for Hewlett-Packard, Nicole was a project lead for the Department of Corrections and Rehabilitation. Nicole has a Bachelor’s degree in Recreation Administration from California State University, Sacramento. At AMG Nicole is responsible for managing exhibitors and assisting in event management.
Operations Manager, Scott Keyport – Scott joined AMG in 2016, bringing with him nearly ten years of experience working for various associations and member-driven organizations. He previously served as Operations Manager for the North Bay Schools Insurance Authority, and Administrative and Technology Director for the California Special Districts Association. At AMG, he serves as the Operations Manager supervising the membership services staff and assisting with AMG operational needs. Scott has a Bachelor of Science degree in Business Administration from Regis University, and a Senior Professional in Human Resources (SPHR) Certification.
Membership Services, Melody Correia – A staff member since 2009, Melody is the on-site software support for our association management software (AMS) system. She is expertly trained in our data systems and assists all staff with reporting, facilitating special programming needs, accounting and database questions, and training. She also manages special AMS-related projects. Her years with AMG have afforded her experience with several clients, allowing her the ability to facilitate efficient procedural development.
Membership & Corporate Partner Services, Kari Groff – Kari joined AMG in 2018, with education and experience working in the non-profit sector. She previously worked in project management and needs assessment, project planning & design. She also has experience in developing research driven community programs, analyzing organizational effectiveness, management and leadership. She is currently responsible for all membership activities, projects, resources and support for her clients. Kari graduated with a BA in Spanish Translation from Andrews University in 2011 and obtained her MS in International & Community Development from Andrews University in 2016.
Membership Services, Evan Wise – Evan joined AMG in March of 2017 and brings over 15 years of customer service and employee management skills along with him. He is responsible for all membership activities, projects, and support for some of AMG’s clients. Evan graduated from Sacramento State University in 2012 with a Bachelor of Arts in Deaf Studies and American Sign Language.
Executive Assistant, Amenda Yang – Amenda Yang joined AMG in April 2017 and brings over 13 years of administrative experience working for various member associations. She has extensive experience with all administrative tasks, including scheduling, correspondence, and personalized administrative support to senior management and several board of directors. At AMG, she is responsible for providing administrative support to senior managers, event management staff, and managing all office supplies. Amenda has a Bachelor of Arts degree in Sociology from California State University, Sacramento.